“The escalating size of prize pools is a testament to the increasing commercial interest and recognition of esports. Krishan Deegalla, CEO, Behaviol said India is slowly inching towards global prize pools. Tiger Global-backed Australian gaming studio Behaviol made its India debut last week with its flagship game META11, having a prize pool of $100,000. “This integration with traditional sports broadcasting and the opportunity to connect with the widespread gaming audience is what brands are eager to tap into.” “Tournaments are no longer confined to just online platforms they are now being held in stadiums and broadcast on mainstream sports networks like Star Sports or Jio Cinema,” said Animesh Agarwal alias 8Bit Thug, founder and chief executive officer at marketing management firm 8Bit Creatives. However, the mark has already been surpassed in October, industry executives say. According to a report by FICCI-EY, esports tournaments are set to gather a total prize money of Rs 30 crore in 2023.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |